Affiliate ads are unique digital assets created by brands that bloggers, influencers, content creators mint to promote a product or service. These assets and associated affiliate links track the traffic sent from the affiliate to the advertiser's website.
When a visitor to the affiliate's site clicks on the link and makes a purchase on the advertiser's site, the affiliate ad owner receives a commission. This is because the affiliate link contains a special tracking ID that recognizes when traffic comes from that specific affiliate.
Affiliate ads are advertising assets that can be held, sold, traded. They are an essential part of the open advertising ecosystem and a simple way for bloggers, content makers, and publishers to create lasting value, monetize their business through their work and for brands to expand their reach and sales.
